‘39 Ford Deluxe

Kinja'd!!! "sm70- why not Duesenberg?" (sm70-whynotduesenberg)
03/31/2019 at 18:48 • Filed to: None

Kinja'd!!!3 Kinja'd!!! 5

Neat. Apparently De Luxe was briefly a “separate brand”? I dunno, model histories of American cars around the time of the war are very hard to make sense of.

Kinja'd!!! Kinja'd!!!

DISCUSSION (5)


Kinja'd!!! jimz > sm70- why not Duesenberg?
03/31/2019 at 18:59

Kinja'd!!!1

Nah, back then most companies made only one actual model of car. Instead of trim levels like we have today (e.g. S, SE, SEL) they used different “model” names. Like the 1957 Chevy; you could get a ‘57 Chevy 150, 210, or Bel Air. All the same car, just better equipped as you went up through the range.  Wasn’t until the mid ‘60s when they started offering different actual models with the Falcon, Corvair, and Chevy II/Nova.


Kinja'd!!! ranwhenparked > sm70- why not Duesenberg?
03/31/2019 at 19:05

Kinja'd!!!1

No, Deluxe was never a separate brand, it was the higher priced of the two Ford models sold that year - Standard and Deluxe. 


Kinja'd!!! E92M3 > sm70- why not Duesenberg?
03/31/2019 at 19:21

Kinja'd!!!1

“De Luxe” was kind of like GMC is today. A slightly nicer vehicle between Chevrolet and Cadillac. I t was a lineup bet ween Ford and Lincoln . They eventually dropped it in favor of Mercury.


Kinja'd!!! ranwhenparked > E92M3
03/31/2019 at 19:35

Kinja'd!!!0

De Luxe was never fully broken out from Ford as a stand-alone brand like Mercury or GMC, it was more of what you would call a sub brand within Ford, sort of how Mercedes uses Maybach now. 


Kinja'd!!! The Snowman > ranwhenparked
03/31/2019 at 22:05

Kinja'd!!!0

I feel like this gives deluxe way too much credit. Deluxe cars had the new front end a year early  in some cases and different trim bumper ends things like that.  My 41 is a deluxe and this was just trim for 41.